Calgary, Alberta – May 30, 2017 – DeepMarkit Corp., (“DeepMarkit” or the “Corporation”) (TSX-V: MKT OTCQB: MKTDF) a producer of gamified marketing solutions for businesses of all sizes, is very pleased to provide the following update.
With the e-commerce industry growing at over 23% year over year, many online businesses are having difficulty increasing consumer engagement. Online businesses are looking for new and innovative solutions to drive consumer engagement through marketing and promotional activities. Interactive marketing and promotions have been proven to have a direct correlation to increasing sales for many business owners. Gamified promotions, a relatively unexplored form of interactive content, has been shown to increase consumer engagement by providing a fun experience that appeals to consumers of all demographics.
DeepMarkit is currently building applications to further integrate its platform with several e-commerce providers including Shopify, WooCommerce, and Magento, among others. This will allow hundreds of thousands of businesses to access DeepMarkit’s proprietary platform and quickly launch gamified promotional campaigns within their e-commerce stores. By building an integrative application, DeepMarkit will be able to deliver compelling gamified promotions to businesses who want to connect on a deeper level with their customers. DeepMarkit is targeting to have its first integration with Shopify completed in the coming months, which will provide more than 400,000 Shopify merchants access to DeepMarkit’s gamified promotions platform.
“Having a platform that connects our gamified promotions portal to e-commerce providers is a key strategy for our sales channels and will increase our addressable market,” commented Carter Chalmers, Director of Sales and Marketing for DeepMarkit. “We want to ensure that businesses large and small can easily access our platform to help them increase engagement and drive their sales.”
With the ubiquity of mobile devices, gaming has become mainstream across all demographics particularly among millennials, the largest and most influential generation of consumers. With 67% of millennials preferring to shop online rather than in-store, e-commerce retailers can further benefit from gamified promotional campaigns through increased lead generation, customer engagement and entertainment, and a reduction of cart abandonment.
DeepMarkit is a gamification technology company inventing new ways to engage consumers and other audiences. The Company’s proprietary promotions platform enables businesses and agencies to create branded games that incentivize customers, thus driving sales, capturing data and generating leads. DeepMarkit integrates next-gen gamification engagement mechanics with interactive advertising industry standards to offer marketers an advanced solution suitable for campaigns of all sizes, targeting multiple channels on the web, mobile and social media.
DeepMarkit’s suite of HTML5 games and gaming solutions for are designed for social media, messaging apps, and other online community services. Instant games can be added to any online environment to encourage usage by providing a fun way to engage audiences with competitive or collaborative games. DeepMarkit offers numerous options to monetize through custom branded games, product placement, corporate sponsorships and prize and incentive awards.
DeepMarkit’s shares are listed on the TSX Venture Exchange, trading under the symbol MKT and on the OTCQB trading under the symbol MKTDF. For additional information, please visit www.deepmarkit.com
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Director Sales and Marketing
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Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this news release.
Statements in this press release may contain forward-looking information including, statements regarding the potential for any e-commerce integration or commercial relationships or the specific performance of the company’s products. Any statements that are contained in this press release that are not statements of historical fact may be deemed to be forward-looking statements. The reader is cautioned that assumptions used in the preparation of any forward-looking information may prove to be incorrect. Events or circumstances may cause actual results to differ materially from those predicted, as a result of numerous known and unknown risks, uncertainties, and other factors, many of which are beyond the control of DeepMarkit. Factors that could cause the actual results to differ materially from those in forward-looking statements include, failure to complete e-commerce integration or conclude binding agreements with re-sellers, failure to obtain market acceptance of the Company’s products, inability to complete further development of the product or business, the failure to raise required additional capital, and general economic, market or business conditions. The reader is cautioned not to place undue reliance on any forward-looking information.
The forward-looking statements contained in this press release are made as of the date of this press release and DeepMarkit does not undertake any obligation to update publicly or to revise any of the included forward-looking statements, whether as a result of new information, future events or otherwise, except as required by securities law.